When multiple teams create content across markets, channels, and formats, it becomes difficult to keep track of what “good” looks like. The Guidelines Overview brings everything into one place so you can clearly see how your creative is evaluated and what standards apply across your organization.
This page acts as your central reference point. Instead of searching through individual rules, you can view your full set of guidelines in one place and understand how each one contributes to your creative quality.
What you can see in the Guidelines Overview
The Overview provides a detailed breakdown of all guidelines used by your organization. It allows you to explore not just what rules exist, but how they apply across different scenarios.
From this view, you can understand:
- Which channels each guideline applies to
- How definitions vary across creative formats
- The specific criteria used to evaluate each guideline
- The difference between image and video rules on the same platform
- Which scores each guideline contributes to
If your organization uses multiple scoring frameworks, you can switch between them to see how different guidelines influence each score.
How to use this page
The Overview is not just a list. It helps you answer practical questions about your creative standards.
For example, you might want to know:
- What rules apply to a specific platform like Meta or TikTok
- Whether certain markets follow different requirements
- What image-specific rules exist compared to video
Instead of guessing, you can use this page to see exactly how your creative is assessed.
Filter your view
At the top of the page, you can apply filters to focus on specific guidelines or definitions.
You can filter by:
- Asset Type (image or video)
- Channel
- Market
- Brand
- Score
By combining filters, you can narrow your view and quickly find the exact rules that matter for your role or campaign. :contentReference[oaicite:1]{index=1}
Understand guideline definitions
Each guideline includes one or more definitions that explain exactly what the system checks. These definitions act as clear pass-or-fail criteria for your creative.
For example, a guideline might require a logo to appear within the first few seconds of a video. If the creative meets that condition, it passes. If it does not, it fails.
This structure removes ambiguity and ensures every asset is evaluated consistently across your organization.
Troubleshooting
I cannot find a guideline I expected to see.
Your access may be limited by brand, market, or role. Check your permissions or confirm with your internal team.
I am not sure which rules apply to my campaign.
Use filters to narrow the view by channel, market, or asset type. This will show only the relevant guidelines.
I do not understand why a guideline exists.
CreativeX tracks rules defined by your organization. Contact your internal team for context on why a guideline was created.
I want to share a guideline with a colleague.
Use the link icon next to the guideline name to copy a direct URL to that definition.
I see different rules for images and videos.
This is expected. Some guidelines have separate definitions depending on format or platform.
Please contact support@creativex.com if you have more questions